Precarious Japan

Precarious Japan

Author: Anne Allison

Publisher: Duke University Press

Published: 2014-02-04

Total Pages: 256

ISBN-13: 0822377241

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In an era of irregular labor, nagging recession, nuclear contamination, and a shrinking population, Japan is facing precarious times. How the Japanese experience insecurity in their daily and social lives is the subject of Precarious Japan. Tacking between the structural conditions of socioeconomic life and the ways people are making do, or not, Anne Allison chronicles the loss of home affecting many Japanese, not only in the literal sense but also in the figurative sense of not belonging. Until the collapse of Japan's economic bubble in 1991, lifelong employment and a secure income were within reach of most Japanese men, enabling them to maintain their families in a comfortable middle-class lifestyle. Now, as fewer and fewer people are able to find full-time work, hope turns to hopelessness and security gives way to a pervasive unease. Yet some Japanese are getting by, partly by reconceiving notions of home, family, and togetherness.


Book Synopsis Precarious Japan by : Anne Allison

Download or read book Precarious Japan written by Anne Allison and published by Duke University Press. This book was released on 2014-02-04 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an era of irregular labor, nagging recession, nuclear contamination, and a shrinking population, Japan is facing precarious times. How the Japanese experience insecurity in their daily and social lives is the subject of Precarious Japan. Tacking between the structural conditions of socioeconomic life and the ways people are making do, or not, Anne Allison chronicles the loss of home affecting many Japanese, not only in the literal sense but also in the figurative sense of not belonging. Until the collapse of Japan's economic bubble in 1991, lifelong employment and a secure income were within reach of most Japanese men, enabling them to maintain their families in a comfortable middle-class lifestyle. Now, as fewer and fewer people are able to find full-time work, hope turns to hopelessness and security gives way to a pervasive unease. Yet some Japanese are getting by, partly by reconceiving notions of home, family, and togetherness.


Japan

Japan

Author: Frank Baldwin

Publisher: NYU Press

Published: 2015-12-15

Total Pages: 360

ISBN-13: 1479889385

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"A joint publication of the Social Science Research Council and New York University Press."


Book Synopsis Japan by : Frank Baldwin

Download or read book Japan written by Frank Baldwin and published by NYU Press. This book was released on 2015-12-15 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A joint publication of the Social Science Research Council and New York University Press."


Women Managers in Neoliberal Japan

Women Managers in Neoliberal Japan

Author: Swee-Lin Ho

Publisher: Routledge

Published: 2020-02-14

Total Pages: 186

ISBN-13: 0429589115

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This book, based on extensive original research, presents a detailed analysis of the varying opportunities and challenges experienced by Japanese women with professional careers, an important category of the population in Japan, whose lives remain little known. It addresses many key issues, including the problems of flexible work in an increasingly neoliberal environment; the pervasiveness of precarious work conditions in gendered managerial employment; the state’s neglect in transforming antiquated labour laws and in combating abusive corporate practices; the implications of dysfunctional employee-employer relations and those among co-workers; media representations as barometers of resistant social norms; the ambivalent effects of work related drinking practices; and the lack of collective representation due to ineffective labour unions. Overall, the book presents the disheartening realities of conflicts and ambivalence experienced by many women managers in contemporary Japan.


Book Synopsis Women Managers in Neoliberal Japan by : Swee-Lin Ho

Download or read book Women Managers in Neoliberal Japan written by Swee-Lin Ho and published by Routledge. This book was released on 2020-02-14 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, based on extensive original research, presents a detailed analysis of the varying opportunities and challenges experienced by Japanese women with professional careers, an important category of the population in Japan, whose lives remain little known. It addresses many key issues, including the problems of flexible work in an increasingly neoliberal environment; the pervasiveness of precarious work conditions in gendered managerial employment; the state’s neglect in transforming antiquated labour laws and in combating abusive corporate practices; the implications of dysfunctional employee-employer relations and those among co-workers; media representations as barometers of resistant social norms; the ambivalent effects of work related drinking practices; and the lack of collective representation due to ineffective labour unions. Overall, the book presents the disheartening realities of conflicts and ambivalence experienced by many women managers in contemporary Japan.


Yokohama Street Life

Yokohama Street Life

Author: Tom Gill

Publisher: Lexington Books

Published: 2015-03-06

Total Pages: 163

ISBN-13: 1498511996

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Yokohama Street Life: The Precarious Career of a Japanese Day Laborer is a one-man ethnography, tracing the career of a single Japanese day laborer called Kimitsu, from his wartime childhood in the southern island of Kyushu through a brief military career to a lifetime spent working on the docks and construction sites of Tokyo, Osaka and Yokohama. Kimitsu emerges as a unique voice from the Japanese ghetto, a self-educated philosopher whose thoughts on life in the slums, on post-war Japanese society and on more abstract intellectual concerns are conveyed in a series of conversations with British anthropologist Tom Gill, whose friendship with Kimitsu spans more than two decades. For Kimitsu, as for many of his fellow day laborers at the bottom of Japanese society, offers none of the comforting distractions of marriage, family life, or a long-term career in a settled workplace. It leads him through existential philosophy towards Buddhist mysticism as he fills the time between days of hard manual labor with visits to second-hand bookshops in search of enlightenment. The book also portrays Kimitsu’s living environment, a Yokohama slum district called Kotobuki. Kotobuki is a ‘doya-gai’—a slum inhabited mainly by men, somewhat similar to the skid row districts that used to be common in American cities. Traditionally these men have earned a basic living by working as day laborers, but the decline in employment opportunities has forced many of them into welfare dependence or homelessness. Kimitsu’s life and thought are framed by an account of the changing way of life in Kotobuki, a place that has gradually been transformed from a casual laboring market to a large, shambolical welfare center. In Kotobuki the national Japanese issues of an aging workforce and economic decline set in much earlier than elsewhere, leading to a dramatic illustration of the challenges facing the Japanese welfare state.


Book Synopsis Yokohama Street Life by : Tom Gill

Download or read book Yokohama Street Life written by Tom Gill and published by Lexington Books. This book was released on 2015-03-06 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: Yokohama Street Life: The Precarious Career of a Japanese Day Laborer is a one-man ethnography, tracing the career of a single Japanese day laborer called Kimitsu, from his wartime childhood in the southern island of Kyushu through a brief military career to a lifetime spent working on the docks and construction sites of Tokyo, Osaka and Yokohama. Kimitsu emerges as a unique voice from the Japanese ghetto, a self-educated philosopher whose thoughts on life in the slums, on post-war Japanese society and on more abstract intellectual concerns are conveyed in a series of conversations with British anthropologist Tom Gill, whose friendship with Kimitsu spans more than two decades. For Kimitsu, as for many of his fellow day laborers at the bottom of Japanese society, offers none of the comforting distractions of marriage, family life, or a long-term career in a settled workplace. It leads him through existential philosophy towards Buddhist mysticism as he fills the time between days of hard manual labor with visits to second-hand bookshops in search of enlightenment. The book also portrays Kimitsu’s living environment, a Yokohama slum district called Kotobuki. Kotobuki is a ‘doya-gai’—a slum inhabited mainly by men, somewhat similar to the skid row districts that used to be common in American cities. Traditionally these men have earned a basic living by working as day laborers, but the decline in employment opportunities has forced many of them into welfare dependence or homelessness. Kimitsu’s life and thought are framed by an account of the changing way of life in Kotobuki, a place that has gradually been transformed from a casual laboring market to a large, shambolical welfare center. In Kotobuki the national Japanese issues of an aging workforce and economic decline set in much earlier than elsewhere, leading to a dramatic illustration of the challenges facing the Japanese welfare state.


Contesting Precarity in Japan

Contesting Precarity in Japan

Author: Saori Shibata

Publisher: Cornell University Press

Published: 2020-07-15

Total Pages: 114

ISBN-13: 1501749943

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Contesting Precarity in Japan details the new forms of workers' protest and opposition that have developed as Japan's economy has transformed over the past three decades and highlights their impact upon the country's policymaking process. Drawing on a new dataset charting protest events from the 1980s to the present, Saori Shibata produces the first systematic study of Japan's new precarious labour movement. It details the movement's rise during Japan's post-bubble economic transformation and highlights the different and innovative forms of dissent that mark the end of the country's famously non-confrontational industrial relations. In doing so, moreover, she shows how this new pattern of industrial and social tension is reflected within the country's macroeconomic policymaking, resulting in a new policy dissensus that has consistently failed to offer policy reforms that would produce a return to economic growth. As a result, Shibata argues that the Japanese model of capitalism has therefore become increasingly disorganized.


Book Synopsis Contesting Precarity in Japan by : Saori Shibata

Download or read book Contesting Precarity in Japan written by Saori Shibata and published by Cornell University Press. This book was released on 2020-07-15 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contesting Precarity in Japan details the new forms of workers' protest and opposition that have developed as Japan's economy has transformed over the past three decades and highlights their impact upon the country's policymaking process. Drawing on a new dataset charting protest events from the 1980s to the present, Saori Shibata produces the first systematic study of Japan's new precarious labour movement. It details the movement's rise during Japan's post-bubble economic transformation and highlights the different and innovative forms of dissent that mark the end of the country's famously non-confrontational industrial relations. In doing so, moreover, she shows how this new pattern of industrial and social tension is reflected within the country's macroeconomic policymaking, resulting in a new policy dissensus that has consistently failed to offer policy reforms that would produce a return to economic growth. As a result, Shibata argues that the Japanese model of capitalism has therefore become increasingly disorganized.


Visions of Precarity in Japanese Popular Culture and Literature

Visions of Precarity in Japanese Popular Culture and Literature

Author: Kristina Iwata-Weickgenannt

Publisher: Routledge

Published: 2014-11-27

Total Pages: 249

ISBN-13: 1317619102

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Recent natural as well as man-made cataclysmic events have dramatically changed the status quo of contemporary Japanese society, and following the Asia-Pacific war’s never-ending ‘postwar’ period, Japan has been dramatically forced into a zeitgeist of saigo or ‘post-disaster.’ This radically new worldview has significantly altered the socio-political as well as literary perception of one of the world’s potential superpowers, and in this book the contributors closely examine how Japan’s new paradigm of precarious existence is expressed through a variety of pop-cultural as well as literary media. Addressing the transition from post-war to post-disaster literature, this book examines the rise of precarity consciousness in Japanese socio-cultural discourse. The chapters investigate the extent to which we can talk about the emergence of a new literary paradigm of precarity in the world of Japanese popular culture. Through careful examination of a variety of contemporary texts ranging from literature, manga, anime, television drama and film this study offers an interpretation of the many dissonant voices in Japanese society. The contributors also outline the related social issues in Japanese society and culture, providing a comprehensive overview of the global trends that link Japan with the rest of the world. Visions of Precarity in Japanese Popular Culture and Literature will be of great interest to students and scholars of contemporary Japan, Japanese culture and society, popular culture and social and cultural history.


Book Synopsis Visions of Precarity in Japanese Popular Culture and Literature by : Kristina Iwata-Weickgenannt

Download or read book Visions of Precarity in Japanese Popular Culture and Literature written by Kristina Iwata-Weickgenannt and published by Routledge. This book was released on 2014-11-27 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent natural as well as man-made cataclysmic events have dramatically changed the status quo of contemporary Japanese society, and following the Asia-Pacific war’s never-ending ‘postwar’ period, Japan has been dramatically forced into a zeitgeist of saigo or ‘post-disaster.’ This radically new worldview has significantly altered the socio-political as well as literary perception of one of the world’s potential superpowers, and in this book the contributors closely examine how Japan’s new paradigm of precarious existence is expressed through a variety of pop-cultural as well as literary media. Addressing the transition from post-war to post-disaster literature, this book examines the rise of precarity consciousness in Japanese socio-cultural discourse. The chapters investigate the extent to which we can talk about the emergence of a new literary paradigm of precarity in the world of Japanese popular culture. Through careful examination of a variety of contemporary texts ranging from literature, manga, anime, television drama and film this study offers an interpretation of the many dissonant voices in Japanese society. The contributors also outline the related social issues in Japanese society and culture, providing a comprehensive overview of the global trends that link Japan with the rest of the world. Visions of Precarity in Japanese Popular Culture and Literature will be of great interest to students and scholars of contemporary Japan, Japanese culture and society, popular culture and social and cultural history.


Japan and Okinawa

Japan and Okinawa

Author: Glen D. Hook

Publisher:

Published: 2014-12-22

Total Pages: 0

ISBN-13: 9781138863095

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Japan and Okinawa provides an up-to-date, coherent and theoretically informed examination of Okinawa from the perspective of political economy and society. It combines a focus on structure and subjectivity as a way to analyze Okinawa, Okinawans and their relationship with global, regional and national structures. The book draws on a range of disciplines to provide new insights into both the contemporary and historical place of Okinawa and the Okinawans. The first half of the book examines Okinawa as part of the global, regional and national structures which impose constraints as well as offer opportunities to Okinawa. Leading specialists examine in detail topics such as Okinawa as a frontier region, Okinawa's Free Trade Zones and response to globalization, and Okinawa as part of the Japanese 'construction state', being particularly concerned with how Okinawa can chart its own course. The second half focuses on questions of identity and subjectivity, examining the multitude of vibrant cultural practices that breathe life into the meaning of being Okinawan and inform their social and political responses to structural constraints. The originality of this book can be found in its elucidation of how the structural constraints of Okinawa's precarious position in the world, the region and as part of Japan impact on subjectivity. For many Okinawans, in the past as now, acceptance and rationalization of their dependency has made them collaborators in their own subordination. At the same time, however, they have demonstrated a capacity to give voice to a separate identity, inscribing cultural practices marking them as different from mainland Japanese.


Book Synopsis Japan and Okinawa by : Glen D. Hook

Download or read book Japan and Okinawa written by Glen D. Hook and published by . This book was released on 2014-12-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Japan and Okinawa provides an up-to-date, coherent and theoretically informed examination of Okinawa from the perspective of political economy and society. It combines a focus on structure and subjectivity as a way to analyze Okinawa, Okinawans and their relationship with global, regional and national structures. The book draws on a range of disciplines to provide new insights into both the contemporary and historical place of Okinawa and the Okinawans. The first half of the book examines Okinawa as part of the global, regional and national structures which impose constraints as well as offer opportunities to Okinawa. Leading specialists examine in detail topics such as Okinawa as a frontier region, Okinawa's Free Trade Zones and response to globalization, and Okinawa as part of the Japanese 'construction state', being particularly concerned with how Okinawa can chart its own course. The second half focuses on questions of identity and subjectivity, examining the multitude of vibrant cultural practices that breathe life into the meaning of being Okinawan and inform their social and political responses to structural constraints. The originality of this book can be found in its elucidation of how the structural constraints of Okinawa's precarious position in the world, the region and as part of Japan impact on subjectivity. For many Okinawans, in the past as now, acceptance and rationalization of their dependency has made them collaborators in their own subordination. At the same time, however, they have demonstrated a capacity to give voice to a separate identity, inscribing cultural practices marking them as different from mainland Japanese.


The Lost Wolves of Japan

The Lost Wolves of Japan

Author: Brett L. Walker

Publisher: University of Washington Press

Published: 2009-11-23

Total Pages: 355

ISBN-13: 0295989939

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Many Japanese once revered the wolf as Oguchi no Magami, or Large-Mouthed Pure God, but as Japan began its modern transformation wolves lost their otherworldly status and became noxious animals that needed to be killed. By 1905 they had disappeared from the country. In this spirited and absorbing narrative, Brett Walker takes a deep look at the scientific, cultural, and environmental dimensions of wolf extinction in Japan and tracks changing attitudes toward nature through Japan's long history. Grain farmers once worshiped wolves at shrines and left food offerings near their dens, beseeching the elusive canine to protect their crops from the sharp hooves and voracious appetites of wild boars and deer. Talismans and charms adorned with images of wolves protected against fire, disease, and other calamities and brought fertility to agrarian communities and to couples hoping to have children. The Ainu people believed that they were born from the union of a wolflike creature and a goddess. In the eighteenth century, wolves were seen as rabid man-killers in many parts of Japan. Highly ritualized wolf hunts were instigated to cleanse the landscape of what many considered as demons. By the nineteenth century, however, the destruction of wolves had become decidedly unceremonious, as seen on the island of Hokkaido. Through poisoning, hired hunters, and a bounty system, one of the archipelago's largest carnivores was systematically erased. The story of wolf extinction exposes the underside of Japan's modernization. Certain wolf scientists still camp out in Japan to listen for any trace of the elusive canines. The quiet they experience reminds us of the profound silence that awaits all humanity when, as the Japanese priest Kenko taught almost seven centuries ago, we "look on fellow sentient creatures without feeling compassion."


Book Synopsis The Lost Wolves of Japan by : Brett L. Walker

Download or read book The Lost Wolves of Japan written by Brett L. Walker and published by University of Washington Press. This book was released on 2009-11-23 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many Japanese once revered the wolf as Oguchi no Magami, or Large-Mouthed Pure God, but as Japan began its modern transformation wolves lost their otherworldly status and became noxious animals that needed to be killed. By 1905 they had disappeared from the country. In this spirited and absorbing narrative, Brett Walker takes a deep look at the scientific, cultural, and environmental dimensions of wolf extinction in Japan and tracks changing attitudes toward nature through Japan's long history. Grain farmers once worshiped wolves at shrines and left food offerings near their dens, beseeching the elusive canine to protect their crops from the sharp hooves and voracious appetites of wild boars and deer. Talismans and charms adorned with images of wolves protected against fire, disease, and other calamities and brought fertility to agrarian communities and to couples hoping to have children. The Ainu people believed that they were born from the union of a wolflike creature and a goddess. In the eighteenth century, wolves were seen as rabid man-killers in many parts of Japan. Highly ritualized wolf hunts were instigated to cleanse the landscape of what many considered as demons. By the nineteenth century, however, the destruction of wolves had become decidedly unceremonious, as seen on the island of Hokkaido. Through poisoning, hired hunters, and a bounty system, one of the archipelago's largest carnivores was systematically erased. The story of wolf extinction exposes the underside of Japan's modernization. Certain wolf scientists still camp out in Japan to listen for any trace of the elusive canines. The quiet they experience reminds us of the profound silence that awaits all humanity when, as the Japanese priest Kenko taught almost seven centuries ago, we "look on fellow sentient creatures without feeling compassion."


Japanese New York

Japanese New York

Author: Olga Kanzaki Sooudi

Publisher: University of Hawaii Press

Published: 2014-10-31

Total Pages: 266

ISBN-13: 0824847814

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Spend time in New York City and, soon enough, you will encounter some of the Japanese nationals who live and work there—young English students, office workers, painters, and hairstylists. New York City, one of the world’s most vibrant and creative cities, is also home to one of the largest overseas Japanese populations in the world. Among them are artists and designers who produce cutting-edge work in fields such as design, fashion, music, and art. Part of the so-called “creative class” and a growing segment of the neoliberal economy, they are usually middle-class and college-educated. They move to New York for anywhere from a few years to several decades in the hope of realizing dreams and aspirations unavailable to them in Japan. Yet the creative careers they desire are competitive, and many end up working illegally in precarious, low paying jobs. Though they often migrate without fixed plans for return, nearly all eventually do, and their migrant trajectories are punctuated by visits home. Japanese New York offers an intimate, ethnographic portrait of these Japanese creative migrants living and working in NYC. At its heart is a universal question—how do adults reinvent their lives? In the absence of any material or social need, what makes it worthwhile for people to abandon middle-class comfort and home for an unfamiliar and insecure life? Author Olga Sooudi explores these questions in four different venues patronized by New York’s Japanese: a grocery store and restaurant, where hopeful migrants work part-time as they pursue their ambitions; a fashion designer’s atelier and an art gallery, both sites of migrant aspirations. As Sooudi’s migrant artists toil and network, biding time until they “make it” in their chosen industries, their optimism is complicated by the material and social limitations of their lives. The story of Japanese migrants in NYC is both a story about Japan and a way of examining Japan from beyond its borders. The Japanese presence abroad, a dynamic process involving the moving, settling, and return to Japan of people and their cultural products, is still underexplored. Sooudi’s work will help fill this lacuna and will contribute to international migration studies, to the study of contemporary Japanese culture and society, and to the study of Japanese youth, while shedding light on what it means to be a creative migrant worker in the global city today.


Book Synopsis Japanese New York by : Olga Kanzaki Sooudi

Download or read book Japanese New York written by Olga Kanzaki Sooudi and published by University of Hawaii Press. This book was released on 2014-10-31 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Spend time in New York City and, soon enough, you will encounter some of the Japanese nationals who live and work there—young English students, office workers, painters, and hairstylists. New York City, one of the world’s most vibrant and creative cities, is also home to one of the largest overseas Japanese populations in the world. Among them are artists and designers who produce cutting-edge work in fields such as design, fashion, music, and art. Part of the so-called “creative class” and a growing segment of the neoliberal economy, they are usually middle-class and college-educated. They move to New York for anywhere from a few years to several decades in the hope of realizing dreams and aspirations unavailable to them in Japan. Yet the creative careers they desire are competitive, and many end up working illegally in precarious, low paying jobs. Though they often migrate without fixed plans for return, nearly all eventually do, and their migrant trajectories are punctuated by visits home. Japanese New York offers an intimate, ethnographic portrait of these Japanese creative migrants living and working in NYC. At its heart is a universal question—how do adults reinvent their lives? In the absence of any material or social need, what makes it worthwhile for people to abandon middle-class comfort and home for an unfamiliar and insecure life? Author Olga Sooudi explores these questions in four different venues patronized by New York’s Japanese: a grocery store and restaurant, where hopeful migrants work part-time as they pursue their ambitions; a fashion designer’s atelier and an art gallery, both sites of migrant aspirations. As Sooudi’s migrant artists toil and network, biding time until they “make it” in their chosen industries, their optimism is complicated by the material and social limitations of their lives. The story of Japanese migrants in NYC is both a story about Japan and a way of examining Japan from beyond its borders. The Japanese presence abroad, a dynamic process involving the moving, settling, and return to Japan of people and their cultural products, is still underexplored. Sooudi’s work will help fill this lacuna and will contribute to international migration studies, to the study of contemporary Japanese culture and society, and to the study of Japanese youth, while shedding light on what it means to be a creative migrant worker in the global city today.


Atari to Zelda

Atari to Zelda

Author: Mia Consalvo

Publisher: MIT Press

Published: 2016-04-08

Total Pages: 269

ISBN-13: 0262034395

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The cross-cultural interactions of Japanese videogames and the West, from DIY localization by fans to corporate strategies of “Japaneseness.” In the early days of arcades and Nintendo, many players didn't recognize Japanese games as coming from Japan; they were simply new and interesting games to play. But since then, fans, media, and the games industry have thought further about the “Japaneseness” of particular games. Game developers try to decide whether a game's Japaneseness is a selling point or stumbling block; critics try to determine what elements in a game express its Japaneseness—cultural motifs or technical markers. Games were “localized,” subjected to sociocultural and technical tinkering. In this book, Mia Consalvo looks at what happens when Japanese games travel outside Japan, and how they are played, thought about, and transformed by individuals, companies, and groups in the West. Consalvo begins with players, first exploring North American players' interest in Japanese games (and Japanese culture in general) and then investigating players' DIY localization of games, in the form of ROM hacking and fan translating. She analyzes several Japanese games released in North America and looks in detail at the Japanese game company Square Enix. She examines indie and corporate localization work, and the rise of the professional culture broker. Finally, she compares different approaches to Japaneseness in games sold in the West and considers how Japanese games have influenced Western games developers. Her account reveals surprising cross-cultural interactions between Japanese games and Western game developers and players, between Japaneseness and the market.


Book Synopsis Atari to Zelda by : Mia Consalvo

Download or read book Atari to Zelda written by Mia Consalvo and published by MIT Press. This book was released on 2016-04-08 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: The cross-cultural interactions of Japanese videogames and the West, from DIY localization by fans to corporate strategies of “Japaneseness.” In the early days of arcades and Nintendo, many players didn't recognize Japanese games as coming from Japan; they were simply new and interesting games to play. But since then, fans, media, and the games industry have thought further about the “Japaneseness” of particular games. Game developers try to decide whether a game's Japaneseness is a selling point or stumbling block; critics try to determine what elements in a game express its Japaneseness—cultural motifs or technical markers. Games were “localized,” subjected to sociocultural and technical tinkering. In this book, Mia Consalvo looks at what happens when Japanese games travel outside Japan, and how they are played, thought about, and transformed by individuals, companies, and groups in the West. Consalvo begins with players, first exploring North American players' interest in Japanese games (and Japanese culture in general) and then investigating players' DIY localization of games, in the form of ROM hacking and fan translating. She analyzes several Japanese games released in North America and looks in detail at the Japanese game company Square Enix. She examines indie and corporate localization work, and the rise of the professional culture broker. Finally, she compares different approaches to Japaneseness in games sold in the West and considers how Japanese games have influenced Western games developers. Her account reveals surprising cross-cultural interactions between Japanese games and Western game developers and players, between Japaneseness and the market.