Understanding and Profiting from Intellectual Property in International Business

Understanding and Profiting from Intellectual Property in International Business

Author: Deli Yang

Publisher: Springer Nature

Published: 2021-04-07

Total Pages: 322

ISBN-13: 3030540340

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This book covers cross-border strategies to understand and profit from intellectual property. It starts with a basic overview of IP before focusing specifically on international business contexts. The book then explores factors that affect IP-related business activities in different countries. Next, follows a discussion of the importance of managing IP valuation, people, and products, which leads into an examination of strategies for obtaining value from IP-related activities, including licensing. This edition updates the contents and adds new contemporary cases, such as internet-based crimes and trademarked sport brands. Readers will gain an understanding of the significance of IP to corporate success in the increasingly globalized world. With updated knowledge on deriving value from IP, this book will provide insights for practitioners to deal with cross-border issues of IP, and for scholars across disciplines to advance studies of cross-border issues and conflicts in IP.


Book Synopsis Understanding and Profiting from Intellectual Property in International Business by : Deli Yang

Download or read book Understanding and Profiting from Intellectual Property in International Business written by Deli Yang and published by Springer Nature. This book was released on 2021-04-07 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers cross-border strategies to understand and profit from intellectual property. It starts with a basic overview of IP before focusing specifically on international business contexts. The book then explores factors that affect IP-related business activities in different countries. Next, follows a discussion of the importance of managing IP valuation, people, and products, which leads into an examination of strategies for obtaining value from IP-related activities, including licensing. This edition updates the contents and adds new contemporary cases, such as internet-based crimes and trademarked sport brands. Readers will gain an understanding of the significance of IP to corporate success in the increasingly globalized world. With updated knowledge on deriving value from IP, this book will provide insights for practitioners to deal with cross-border issues of IP, and for scholars across disciplines to advance studies of cross-border issues and conflicts in IP.

Understanding and Profiting from Intellectual Property in International Business

Understanding and Profiting from Intellectual Property in International Business

Author: Deli Yang

Publisher:

Published: 2021

Total Pages: 0

ISBN-13: 9783030540357

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This book covers cross-border strategies to understand and profit from intellectual property. It starts with a basic overview of IP before focusing specifically on international business contexts. The book then explores factors that affect IP-related business activities in different countries. Next, follows a discussion of the importance of managing IP valuation, people, and products, which leads into an examination of strategies for obtaining value from IP-related activities, including licensing. This edition updates the contents and adds new contemporary cases, such as internet-based crimes and trademarked sport brands. Readers will gain an understanding of the significance of IP to corporate success in the increasingly globalized world. With updated knowledge on deriving value from IP, this book will provide insights for practitioners to deal with cross-border issues of IP, and for scholars across disciplines to advance studies of cross-border issues and conflicts in IP.


Book Synopsis Understanding and Profiting from Intellectual Property in International Business by : Deli Yang

Download or read book Understanding and Profiting from Intellectual Property in International Business written by Deli Yang and published by . This book was released on 2021 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers cross-border strategies to understand and profit from intellectual property. It starts with a basic overview of IP before focusing specifically on international business contexts. The book then explores factors that affect IP-related business activities in different countries. Next, follows a discussion of the importance of managing IP valuation, people, and products, which leads into an examination of strategies for obtaining value from IP-related activities, including licensing. This edition updates the contents and adds new contemporary cases, such as internet-based crimes and trademarked sport brands. Readers will gain an understanding of the significance of IP to corporate success in the increasingly globalized world. With updated knowledge on deriving value from IP, this book will provide insights for practitioners to deal with cross-border issues of IP, and for scholars across disciplines to advance studies of cross-border issues and conflicts in IP.

Understanding and Profiting from Intellectual Property

Understanding and Profiting from Intellectual Property

Author: D. Yang

Publisher: Palgrave Macmillan

Published: 2012-12-04

Total Pages: 313

ISBN-13: 9780230300545

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A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. An updated version which provides practitioners and analysts with guidelines and an action framework on how to benefit from IP.


Book Synopsis Understanding and Profiting from Intellectual Property by : D. Yang

Download or read book Understanding and Profiting from Intellectual Property written by D. Yang and published by Palgrave Macmillan. This book was released on 2012-12-04 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. An updated version which provides practitioners and analysts with guidelines and an action framework on how to benefit from IP.

Intellectual Property Strategy

Intellectual Property Strategy

Author: John Palfrey

Publisher: MIT Press

Published: 2011-10-07

Total Pages: 260

ISBN-13: 026229799X

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How a flexible and creative approach to intellectual property can help an organization accomplish goals ranging from building market share to expanding an industry. Most managers leave intellectual property issues to the legal department, unaware that an organization's intellectual property can help accomplish a range of management goals, from accessing new markets to improving existing products to generating new revenue streams. In this book, intellectual property expert and Harvard Law School professor John Palfrey offers a short briefing on intellectual property strategy for corporate managers and nonprofit administrators. Palfrey argues for strategies that go beyond the traditional highly restrictive “sword and shield” approach, suggesting that flexibility and creativity are essential to a profitable long-term intellectual property strategy—especially in an era of changing attitudes about media. Intellectual property, writes Palfrey, should be considered a key strategic asset class. Almost every organization has an intellectual property portfolio of some value and therefore the need for an intellectual property strategy. A brand, for example, is an important form of intellectual property, as is any information managed and produced by an organization. Palfrey identifies the essential areas of intellectual property—patent, copyright, trademark, and trade secret—and describes strategic approaches to each in a variety of organizational contexts, based on four basic steps. The most innovative organizations employ multiple intellectual property approaches, depending on the situation, asking hard, context-specific questions. By doing so, they achieve both short- and long-term benefits while positioning themselves for success in the global information economy.


Book Synopsis Intellectual Property Strategy by : John Palfrey

Download or read book Intellectual Property Strategy written by John Palfrey and published by MIT Press. This book was released on 2011-10-07 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: How a flexible and creative approach to intellectual property can help an organization accomplish goals ranging from building market share to expanding an industry. Most managers leave intellectual property issues to the legal department, unaware that an organization's intellectual property can help accomplish a range of management goals, from accessing new markets to improving existing products to generating new revenue streams. In this book, intellectual property expert and Harvard Law School professor John Palfrey offers a short briefing on intellectual property strategy for corporate managers and nonprofit administrators. Palfrey argues for strategies that go beyond the traditional highly restrictive “sword and shield” approach, suggesting that flexibility and creativity are essential to a profitable long-term intellectual property strategy—especially in an era of changing attitudes about media. Intellectual property, writes Palfrey, should be considered a key strategic asset class. Almost every organization has an intellectual property portfolio of some value and therefore the need for an intellectual property strategy. A brand, for example, is an important form of intellectual property, as is any information managed and produced by an organization. Palfrey identifies the essential areas of intellectual property—patent, copyright, trademark, and trade secret—and describes strategic approaches to each in a variety of organizational contexts, based on four basic steps. The most innovative organizations employ multiple intellectual property approaches, depending on the situation, asking hard, context-specific questions. By doing so, they achieve both short- and long-term benefits while positioning themselves for success in the global information economy.

Profiting from Intellectual Capital

Profiting from Intellectual Capital

Author: Patrick H. Sullivan

Publisher: John Wiley & Sons

Published: 1998-03-31

Total Pages: 396

ISBN-13: 9780471193029

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"Profiting from Intellectual Capital" - Dieses Buch beschäftigt sich mit der Frage, warum geistiges Eigentum als finanzieller Vermögenswert gilt, was man darunter versteht, wo es anzutreffen ist, wie man es investiert und wie man es erntet, um den Shareholder Value zu steigern. Autor Patrick Sullivan erläutert hier, wie Unternehmen aus ihrem intellektuellen Kapital finanzielle Vorteile und eine noch größere Wertschöpfung erzielen können. Das Buch gliedert sich in drei Teile; im ersten Teil werden grundlegende Begriffe und Konzepte besprochen, in den beiden folgenden Teilen werden Methoden für Messung, Management und Überwachung des intellektuellen Kapitals erörtert. Darüber hinaus werden wichtige Techniken zur Wertgewinnung diskutiert, wie z.B. die Erstellung einer Datenbank für geistiges Eigentum. Mit einer Fülle von Beispielen zu Methoden und Verfahren von auf diesem Gebiet führenden internationalen Unternehmen, wie z.B. ICM-Dow Chemical, Xerox, Rockwell International, Skandia und Hewlett-Packard. "Profiting from Intellectual Capital" ist Pflichtlektüre für alle vorausschauenden Experten im Bereich intellektuelles Kapital.


Book Synopsis Profiting from Intellectual Capital by : Patrick H. Sullivan

Download or read book Profiting from Intellectual Capital written by Patrick H. Sullivan and published by John Wiley & Sons. This book was released on 1998-03-31 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Profiting from Intellectual Capital" - Dieses Buch beschäftigt sich mit der Frage, warum geistiges Eigentum als finanzieller Vermögenswert gilt, was man darunter versteht, wo es anzutreffen ist, wie man es investiert und wie man es erntet, um den Shareholder Value zu steigern. Autor Patrick Sullivan erläutert hier, wie Unternehmen aus ihrem intellektuellen Kapital finanzielle Vorteile und eine noch größere Wertschöpfung erzielen können. Das Buch gliedert sich in drei Teile; im ersten Teil werden grundlegende Begriffe und Konzepte besprochen, in den beiden folgenden Teilen werden Methoden für Messung, Management und Überwachung des intellektuellen Kapitals erörtert. Darüber hinaus werden wichtige Techniken zur Wertgewinnung diskutiert, wie z.B. die Erstellung einer Datenbank für geistiges Eigentum. Mit einer Fülle von Beispielen zu Methoden und Verfahren von auf diesem Gebiet führenden internationalen Unternehmen, wie z.B. ICM-Dow Chemical, Xerox, Rockwell International, Skandia und Hewlett-Packard. "Profiting from Intellectual Capital" ist Pflichtlektüre für alle vorausschauenden Experten im Bereich intellektuelles Kapital.

Understanding and Profiting from Intellectual Property

Understanding and Profiting from Intellectual Property

Author: D. Yang

Publisher: Springer

Published: 2008-04-24

Total Pages: 309

ISBN-13: 0230582079

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A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Four sections cover fundamentals of IP, country factors and their impact on IP, international management of IP and international strategies of IP with case studies and statistical data.


Book Synopsis Understanding and Profiting from Intellectual Property by : D. Yang

Download or read book Understanding and Profiting from Intellectual Property written by D. Yang and published by Springer. This book was released on 2008-04-24 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Four sections cover fundamentals of IP, country factors and their impact on IP, international management of IP and international strategies of IP with case studies and statistical data.

Understanding and Profiting from Intellectual Property

Understanding and Profiting from Intellectual Property

Author: D. Yang

Publisher: Springer

Published: 2012-12-04

Total Pages: 288

ISBN-13: 1137094664

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A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. An updated version which provides practitioners and analysts with guidelines and an action framework on how to benefit from IP.


Book Synopsis Understanding and Profiting from Intellectual Property by : D. Yang

Download or read book Understanding and Profiting from Intellectual Property written by D. Yang and published by Springer. This book was released on 2012-12-04 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. An updated version which provides practitioners and analysts with guidelines and an action framework on how to benefit from IP.

Law, Politics and Revenue Extraction on Intellectual Property

Law, Politics and Revenue Extraction on Intellectual Property

Author: Toshiaki Iimura

Publisher: Cambridge Scholars Publishing

Published: 2015-06-18

Total Pages: 240

ISBN-13: 1443879266

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This book examines numerous pressing issues on intellectual property rights, such as the updated legal framework on technology transfers in Europe and the US; developments in the unified courts and unitary patent system in Europe; neighboring rights and royalty collection in China; patent securitization; and compulsory licensing. These analyses are complemented by in-depth case studies, and demonstrations of how companies can benefit enormously from an integrated application of all kinds of i ...


Book Synopsis Law, Politics and Revenue Extraction on Intellectual Property by : Toshiaki Iimura

Download or read book Law, Politics and Revenue Extraction on Intellectual Property written by Toshiaki Iimura and published by Cambridge Scholars Publishing. This book was released on 2015-06-18 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines numerous pressing issues on intellectual property rights, such as the updated legal framework on technology transfers in Europe and the US; developments in the unified courts and unitary patent system in Europe; neighboring rights and royalty collection in China; patent securitization; and compulsory licensing. These analyses are complemented by in-depth case studies, and demonstrations of how companies can benefit enormously from an integrated application of all kinds of i ...

Profit from Intellectual Property

Profit from Intellectual Property

Author: Ron Idra

Publisher: SphinxLegal

Published: 2003

Total Pages: 290

ISBN-13: 1572483326

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Licensing is a multi-billion dollar industry. More people than ever are involved with intellectual property transactions and arrangements in everyday business. Anyone using, selling, transferring, giving, or obtaining permissions to use a product protected by intellectual property law can benefit from this book. It serves as an introduction and guide to reviewing, writing, and negotiating most of the licenses and agreements necessary to turn intellectual property into profit. Whether you are a business owner, inventor, engineer, artist, writer, photographer, or freelancer-Profit from Intellectual Property will give you a better understanding of your intellectual property rights and the processes of licensing and permission.


Book Synopsis Profit from Intellectual Property by : Ron Idra

Download or read book Profit from Intellectual Property written by Ron Idra and published by SphinxLegal. This book was released on 2003 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Licensing is a multi-billion dollar industry. More people than ever are involved with intellectual property transactions and arrangements in everyday business. Anyone using, selling, transferring, giving, or obtaining permissions to use a product protected by intellectual property law can benefit from this book. It serves as an introduction and guide to reviewing, writing, and negotiating most of the licenses and agreements necessary to turn intellectual property into profit. Whether you are a business owner, inventor, engineer, artist, writer, photographer, or freelancer-Profit from Intellectual Property will give you a better understanding of your intellectual property rights and the processes of licensing and permission.

From Assets to Profits

From Assets to Profits

Author: Bruce Berman

Publisher: John Wiley & Sons

Published: 2008-10-03

Total Pages: 320

ISBN-13: 0470405856

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Innovation is a fight for survival. When it comes to cashing in on new ideas, the right business model can make the difference between success and failure. Today's well-equipped managers and investors must learn how and when intellectual property rights like patents and trade secrets become business assets, and which strategies provide the best return on them. Edited by IP communications expert Bruce Berman, and with contributions from the top names in IP management, investment, and consulting, From Assets to Profits: Competing for IP Value & Return provides a real-world look at how intellectual property assets work and the subtle and not-so-subtle ways in which they are used for competitive advantage. Bruce Berman's acclaimed From Ideas to Assets: Investing Wisely in Intellectual Property introduced IP as a business asset; his follow-up book, Making Innovation Pay: People Who Turn IP into Shareholder Value, looked at patent licensing as a strategy for business owners large and small. Now, From Assets to Profits: Competing for IP Value & Return reveals how a deeper awareness of intellectual assets is forcing many businesses to rethink their approach to capturing innovation and generating profit. Visionary and focused, this important book demonstrates how you can identify valuable intellectual assets and discover the most effective business models for them--especially those that are appropriate for particular IP holders. Not all IP rights are assets, but identifying which ones are--and then appropriately monetizing them--is a challenge, whether you are an IP manager, senior executive, investor, entrepreneur or a so-called patent "troll." Authoritative and insightful, From Assets to Profits reveals the most relevant ways to generate return on innovation, with advice and essential guidance from battle-tested IP pros.


Book Synopsis From Assets to Profits by : Bruce Berman

Download or read book From Assets to Profits written by Bruce Berman and published by John Wiley & Sons. This book was released on 2008-10-03 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation is a fight for survival. When it comes to cashing in on new ideas, the right business model can make the difference between success and failure. Today's well-equipped managers and investors must learn how and when intellectual property rights like patents and trade secrets become business assets, and which strategies provide the best return on them. Edited by IP communications expert Bruce Berman, and with contributions from the top names in IP management, investment, and consulting, From Assets to Profits: Competing for IP Value & Return provides a real-world look at how intellectual property assets work and the subtle and not-so-subtle ways in which they are used for competitive advantage. Bruce Berman's acclaimed From Ideas to Assets: Investing Wisely in Intellectual Property introduced IP as a business asset; his follow-up book, Making Innovation Pay: People Who Turn IP into Shareholder Value, looked at patent licensing as a strategy for business owners large and small. Now, From Assets to Profits: Competing for IP Value & Return reveals how a deeper awareness of intellectual assets is forcing many businesses to rethink their approach to capturing innovation and generating profit. Visionary and focused, this important book demonstrates how you can identify valuable intellectual assets and discover the most effective business models for them--especially those that are appropriate for particular IP holders. Not all IP rights are assets, but identifying which ones are--and then appropriately monetizing them--is a challenge, whether you are an IP manager, senior executive, investor, entrepreneur or a so-called patent "troll." Authoritative and insightful, From Assets to Profits reveals the most relevant ways to generate return on innovation, with advice and essential guidance from battle-tested IP pros.